Havard A, Tran DT, Kemp-Casey A, Einarsdóttir K, Preen DB, Jorm LR. Tobacco policy reform and population-wide antismoking activities in Australia: the impact on smoking during pregnancy. Tobacco Control 2018 Sep;27(5):552-559. doi: 10.1136/tobaccocontrol-2017-053715. Epub 2017 Aug 4.
Intervention Components (click on component to see a list of all articles that use that intervention): COMMUNITY, Media Campaign (Print Materials, Radio, TV), STATE, Campaign, Policy/Guideline (State), Mass Media
Intervention Description: This study examined the impact of antismoking activities targeting the general population and an advertising campaign targeting smoking during pregnancy on the prevalence of smoking during pregnancy in New South Wales (NSW), Australia.
Intervention Results: Prevalence of smoking during pregnancy decreased from 2003 to 2011 overall (0.39% per month), and for all strata examined. For pregnancies overall, none of the evaluated initiatives was associated with a change in the trend of smoking during pregnancy. Significant changes associated with increased tobacco tax and the extension of the smoking ban (in combination with graphic warnings) were found in some strata.
Conclusion: The declining prevalence of smoking during pregnancy between 2003 and 2011, while encouraging, does not appear to be directly related to general population antismoking activities or a pregnancy-specific campaign undertaken in this period.
Study Design: Quasi experimental cross sectional
Setting: Statewide and community: national antismoking campaigns
Population of Focus: Health records of all pregnancies resulting in a live birth between 2003 to 2011 in one state (New South Wales)
Data Source: Health records for all pregnancies resulting in birth in New South Wales
Sample Size: 800,619 pregnancies among 534,513 women in New South Wales
Age Range: Not specified
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